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International ratings play an important role in shaping the country's image nowadays. Despite the controversial nature of their content, methodology, statistical data collecting, processing schemes and expertise systems, they are nevertheless very helpful in recognizing development trends, identifying bottlenecks and problem areas showing prospects and opportunities.The study focuses on the main global ratings on the level and quality of tourism development: 1) The World Tourism Organization (UNWTO) ranking by international tourist arrivals; 2) The World Council for Travel and Tourism (WTTC) ranking by tourism contribution to key macroeconomic indicators; 3) The WEF Tourism and Travel Competitiveness Index rating.