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Anthony Downs, an outstanding America political scientist, belongs to the school of rational choice, which views action in politics in terms of rationality, that is, the participation of individuals in politics is not due to ideology, but due to a pragmatic force. Candidates compete for power, economic resources, and the ability to make generally significant decisions. To achieve this goal, they formulate their programs in order to “sell” them on the political market. Downs argues that the main goal of politicians in a democratic regime is to win votes. To gain power in the state and the advantages of the party in the state apparatus, politicians need the maximum number of voters who support them. Downs, as a representative of the school of rational choice, shows the political sphere as a market in which participants compete with each other for profit.