Место издания:IMD Business School IMD, Switzerland
Аннотация:In 2018 Intel celebrated 50 years in business amidst “a corporate transformation as we grow beyond our traditional PC and server businesses into data-rich markets addressing the explosive demands to process, analyse, store, and transform data.” The case, set in 2019, looks at the history of Intel and the semiconductor industry background. This provides a starting framework to compare the business models and value chain of Intel and its more agile competitors, including Taiwan Semiconductor Manufacturing Company (TSMC) and ARM.